Capabilites
All suppliers will need to use Luminate Basic or invest in Luminate Charter to access their decision support data as of Q2 2024 (pushed back from original deadline of March 1st). Hai Thornton is offering a standalone Luminate service offering for brands looking to get the most from their Luminate data.
Why is Walmart Luminate Support Important for Suppliers?
Suppliers with access to Luminate will be looking at the same data as merchants – gaining access to the earliest read on white space for innovation, ways to defend their portfolio, the voice of the Walmart customer, and more, while being equipped to speak the same language as their merchants.
Luminate data is significantly more complex than data previously provided to suppliers in Decision Support and will likely require brands to rethink current resources. Suppliers will need dedicated resources to leverage the full capabilities of Luminate.
Feeling overwhelmed by the transition to Luminate? Don’t be! We have a team of experienced Walmart analysts ready to help your brand take the complexity of Luminate data and produce actionable insights for your brand.
Charter Support
We’ve been working in Luminate Charter data since it’s inception, helping brands strengthen their business and relationships with Walmart.
Basic Support
We are resourced to manually download and ingest Luminate data into our in-house BI platform, Ember, to provide more advanced visualization and insights.
Our propriety data platform, Ember, uses multiple data sources to offer in-depth analytics reporting to tell your brand’s story at the retailer and unlock insights for growth.
Hai Thornton Walmart experts, analysts, and strategists guiding your transition to Luminate.
Vice President, Walmart
Team Lead, Walmart
Analytics Lead, Walmart
Analytics Lead
Ready to get the most out of your Luminate data? Reach out to start a conversation.
