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Amazon

Your Amazon Agency for Active Management

Gone are the days of putting a ticket in and waiting endlessly for a response from your Amazon agency. We built a team of actual humans to serve your business and answer your questions, no queue lines necessary.

Amazon, Amazon Ads, and all related logos are trademarks of Amazon.com, Inc., or its affiliates.

Account Management

Advertising

Content

Data Insights

Operations

DUDE Wipes & Hai Thornton Featured in Amazon Ads Published Case Study

DUDE Wipes increased new-to-brand (NTB) sales by 53% and NTB acquisition by 209% with help from Harvest Group utilizing deeper audience insights with Amazon Marketing Cloud. Learn more in this Amazon Ads published case study. 

Sales Planning & Strategy

We are a team of Amazon experts with experience from across Amazon, aggregators, and sellers. As a full-service Amazon agency, we take a low client-to-resource ratio to allow our teams to be fully devoted to your business – allowing us to proactively bring insights to grow your business, solve problems, and monitor the competitive landscape. We serve our clients by focusing on what it takes to spin the flywheel and win at Amazon.

Annual Vendor Negotiations (AVN)
Joint Business Planning (JBP) Partner
Amazon Vendor Services (AVS/SVS) Management
Item Health Management
Review Generating/Monitoring
Amazon Fresh Expertise
1P, 3P, & Hybrid Expertise

Seamless Inventory Pipeline Management
Forecasting & Production Flow Guidance

Virtual Bundles
Profitability Analysis
AOV Analysis and Strategic Planning
New Product Launches
Channel & Product Strategy

Advertising & Promotions

Advertising is an integral part of growing any business on Amazon and cannot exist in a silo. As an Amazon Advertising Verified Partner and AMC services provider, we offer a full-funnel advertising service that is specifically designed to grow sales – integrating data and expertise across business strategy, inventory management, and content development. Managing sponsored campaigns, Amazon DSP, and AMC data for our clients, we leverage every option to increase discoverability and conversion at all points of the customer journey. 

DSP Access & Expertise
AMC Strategy & Expertise
On-Site Advertising (Sponsored Products)
Off-Site Advertising
Promotional Budget Recommendation
Full-Funnel Advertising Budget Planning
Strategic Planning for Promotions Traffic & Conversion

Amazon, Amazon Ads, and all related logos are trademarks of Amazon.com, Inc., or its affiliates.

Content & Creative

We take a hands on, data-driven approach to deliver best-in-class content using Amazon SEO and copywriting best practices on your item pages with continual A/B testing to ensure the best results.

Data & Reporting

We built a fully customizable data platform designed to answer all of your questions about your items’ performance. We pull data on key sales, content, advertising, share of voice, market trends and much more. And we’ve staffed a dedicated business insights team focused on delivering additional insights from Amazon betas and outside analytics tools.

Digital Shelf Tracking
Key Business Metrics
Competition Tracking
Forecasting
Operations
POS Connection Across Retailers
Market and Category Data
Amazon Marketing Cloud (AMC) Insights

Operations

We have a dedicated Operations Team focused on proactively minimizing your brand’s operational expenses including: chargebacks, shortages, 3P selling fees, and more. We can help consult on IPI Score management and improvement, as well as conduct a 1P vs. 3P profitability analysis. Our Operations Team serves as another forecasting support system and works directly with our clients’ teams to ensure operational best practices are in place.

IPI Score
Recognition
Distribution Center Consulting
Chargeback and Shortage Dispute Management
Forecasting Recommendations

From Our Blog: Updates & Thought Leadership Pieces

Retailers We Serve

Ready to Grow Your Amazon Business with Hai Thornton?

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